Harare, Harare, Zimbabwe
Summary
Led the entire UI/UX design lifecycle for Muzukuru's digital streaming platform, focusing on enhancing user engagement and product functionality.
Highlights
Spearheaded the redesign of the core streaming platform, resulting in a 25% increase in user engagement and a 15% reduction in bounce rate within the first six months post-launch.
Developed and implemented a comprehensive design system, improving design consistency across all product touchpoints and accelerating feature development cycles by 30%.
Conducted extensive user research, including usability testing and feedback analysis, to identify key pain points and inform design decisions for over 5 major product iterations.
Collaborated cross-functionally with product management and engineering teams to define product roadmaps, ensuring technical feasibility and a seamless user experience from concept to deployment.
Mentored and guided a growing team of junior designers, fostering a culture of design excellence and continuous learning to elevate overall team capabilities.